Our Vision


We enable people and ideas to connect through our power of place… a physical and cultural environment that accelerates innovation, knowledge and the growth of small to medium sized enterprises to provide benefit to the University of Victoria and the community as a whole.


Service – our creation of an integrated social and physical space and our attention to the unique needs of our clients enables their and our success.

Financial & Environmental Sustainability – our sound financial & environmental management ensures efficient and effective return on our investments.

Entrepreneurial Culture – our supportive, spirited ‘can do’ and give back culture is the fundamental ingredient of our capacity for engaging all in new venture creation.

Collaborative Environment – our dynamic atmosphere of cooperative networks connects and facilitates on-going exploration and advancement of issues, ideas and practices.

Thought Leadership – our continual generation of fresh perspectives and ideas stimulates and fuels entrepreneurial innovation and success

People – our atmosphere excites and grows an increasingly knowledgeable, creative and committed work force.